How can we help?

Shoot vertical. Hold the phone upright. Vertical fills the whole screen on Instagram, TikTok, Facebook and YouTube, which is where most people will see you. A landscape photo still posts everywhere — it just sits in a smaller frame with space either side of it, because a wide picture cannot fill a tall screen without cutting the edges off. We would rather show your whole photo than crop half of it away.

Get closer than feels natural. One clear subject beats a wide shot of everything. Phone cameras are excellent close up and mediocre at distance.

Let the light come from behind you. Facing a window lights your subject. Standing in front of one turns it into a silhouette.

Send the photo straight from your camera roll. Don't screenshot it, and don't put it through another app first — both throw away detail we can't get back.

Hold the phone close to your mouth — about a hand's width. This matters more than everything else combined. At arm's length the microphone picks up as much room as it does you. Close up, the room disappears and you sound like yourself.

Pick a smaller room with soft things in it. Curtains, a sofa, a bed, even a coat over a chair. Large open rooms with hard floors are the hardest to record in — your voice bounces off every surface and arrives back a fraction late, which is what makes a recording sound hollow.

Say it once, the way you'd say it out loud. Reading a script sounds like reading a script. Talk to the person who'll watch it.

Outdoors is fine and often better — the sound of where you are belongs in the post. Wind is the one thing to avoid: turn so it's at your back, or cup your hand around the bottom of the phone.

You hear it before anyone else does. Play it back on the upload page. If it isn't right, record it again — there's no limit, and nothing is sent until you're happy.

Because it should. Every platform wants a different shape, a different length, and a different kind of caption. We size and write for each one separately rather than sending the same file everywhere and letting it look wrong on most of them.

Your photo goes out tall for Instagram and TikTok, wide for LinkedIn and X, square-ish for Pinterest. Your caption goes long where there's room for it and short where there isn't — X allows 280 characters, Instagram allows 2,200.

This is the part that takes the longest by hand, and it's the main thing you're paying us to stop doing.

Format decides where something can go. A post reaches every connected account that can actually carry it — and the platforms disagree about what they'll take.

• Google Business takes photos only. It doesn't accept video at all.
• YouTube takes video only. A photo reaches YouTube when you tick the option to turn it into a short video on the upload page — otherwise it can't go there.
• X takes up to four photos, or one video, but not both in the same post.

Nothing is dropped quietly. A submission reaches everything it can, and your feed page shows exactly where each post landed.

Each platform adjusts volume its own way, and they don't agree. Some lift quiet audio, some only bring loud audio down. The same file genuinely plays at different levels depending on where you watch it.

We set the level on the way out to sit well across all of them. If one platform still sounds low to you, the fix is at the source: record with the phone closer to your mouth. A stronger recording lands better everywhere, and no amount of adjusting afterwards beats it.

No — once it's live it belongs to your account, and we can't reach back into it. That's the reason nothing publishes until you've read it and tapped approve.

You can delete it yourself on the platform, the same as any post you'd made by hand.

If a caption got something wrong, text FEEDBACK and tell us what. We correct the underlying instruction so it doesn't happen again, rather than just fixing the one post. That's the part that actually sticks.

Yes, and there's no setting to turn it off.

It's your name on the account. We'd rather you spend five seconds reading a caption than find out afterwards that something went out you wouldn't have chosen. There's no timer and no automatic fallback — if you never tap, it never publishes.

Approving is one tap on the link we text you. Sending it back for a rewrite is one tap and a note.

Walk through these checks in order:

1. Has your preferred posting time passed? Posts publish at the time windows you selected during setup. If your first post of the day is set for 2pm and it's only 11am, you're just early — hang tight.
2. Are your accounts connected? Text CONNECT to your PostShop number — you'll get back a list showing which of your selected platforms are connected and fresh links for any that aren't. Tap each pending link to authorize. If you skipped any platform during setup, posts won't flow there until you connect it.
3. Is one platform missing while others work? That platform may have rejected the specific content based on its own rules — for example, a platform's filter flagged the image or text, or the content type isn't supported on that platform (Google Business doesn't accept video, for instance). Text FEEDBACK with the date and platform and we'll look into it.
4. Still no post anywhere? Text FEED to your PostShop number — you'll get a link showing your recent posts. If it's there, it posted. If not, text FEEDBACK followed by the date and details and we'll look into it.

A few things to check:

1. Did you text the right number? Your dedicated PostShop number is the one in your welcome email — save it in your contacts so your phone treats us as a trusted sender; otherwise its spam filter may quietly block our texts. Texting any other number won't reach us.
2. Did you text from an authorized number? Only phones you've authorized can submit. On Essential, that's just the primary number on file. On Growth, up to three senders total (primary plus two added via ADD). On Authority, no limit. If in doubt, have the primary account holder text ADD (your number) first.
3. Was the file too big? Photos up to 10 MB, and videos up to 90 MB / 60 seconds through your upload link. Most smartphone photos are fine. Video from a DSLR or longer clips may need to be trimmed or re-exported at a lower quality.
4. Still nothing? Text FEEDBACK followed by the date and time you sent the photo, and we'll check what came in.

Every post waits for your approval, so a missing review text means a post is sitting still. Here's how to fix it:

1. Save your PostShop number as a contact. This is the single most reliable fix. Phone carriers can quietly filter text messages that contain a link when the sender isn't a saved contact — the message shows as sent on our end but never reaches your phone, with no error either way. Add the number from your welcome email to your contacts (name it "PostShop") and the review links come straight through.
2. Check your filtered or spam messages. On iPhone, look under Messages → Filters → Unknown Senders. On Android, check your spam or blocked folder. Once you save us as a contact, future texts land in your main inbox.
3. Nothing publishes without you. If a review text goes missing, your post is safe — it's waiting in your queue and won't go live until you approve it. Reply to any text from us, or email hello@postshop.live, and we'll resend the review link.

First check who's already authorized. From the primary account holder's phone, text SENDERS — you'll get back a list of every phone number currently authorized on your account. If your teammate's number isn't on the list, that's why their texts aren't getting through.

To add them:

1. From the primary account holder's phone (the number on file), text ADD followed by the teammate's number. Example: ADD 8185551234.
2. We'll confirm the add. The teammate can now text in their own photos.
3. Sender limits by plan: Essential = 1 sender (owner only). Growth = up to 3 senders. Authority = unlimited.
4. Over your limit? Remove someone first with REMOVE 8185551234, or upgrade your plan to make room.

Current limits:

• Photos: up to 10 MB (any smartphone photo is fine)
• Videos: up to 90 MB and 60 seconds (sent through your upload link)

For oversized videos, trim the clip or re-export at a lower quality from your phone's editor. For oversized photos (rare), resend from your phone's camera roll rather than a pro-export.

One good clip beats three mediocre ones — most social platforms only allow one video per post anyway.

Text upload. We reply with a private link where you can add up to 35 photos and videos, drag them into the exact order you want, and send them as one post.

Everything in a single upload becomes one post. Separate uploads are separate posts — there's no keyword to group them after the fact, so send the whole set together.

For approvals you want to pull back: Text FEEDBACK followed by which post and what you want changed. If it hasn't been published yet, we'll do our best to catch it before it goes out — but the closer to the scheduled time, the harder that gets. Once it's live on your platforms, you'll need to delete or edit it directly on that platform — we can't remove posts once they're published to your accounts.

For rejections you regret: A fresh caption has already been generated from your feedback. Review the new version — if you prefer it to the original you rejected, just approve it. If you want the original back, text FEEDBACK and tell us what you'd like. We'll do our best to recover it; if the rejected caption has already been overwritten, we'll work with you to rebuild something close.

The draft link we texted you is waiting for your notes.

1. Open the link and tap Send Back for Changes, then add a short note. For example: too formal, we're more casual or don't use exclamation points.
2. A fresh caption comes through shaped by your feedback.
3. Here's the part that matters: the more specific your reason, the more your captions evolve to match your voice. Over time, they need fewer corrections.

If the tone keeps missing after several rejects, text FEEDBACK with what's off and we'll fine-tune how we write for you going forward.

Every photo you submit on Authority tier runs through professional-grade image enhancement before it publishes. Exposure, color, contrast, and clarity all get tuned to make your photos look like they were taken with intent — even if you shot them one-handed on a job site.

This is what professional photographers and editors charge for. On Authority, it happens automatically on every image, with no extra effort from you. Snap a photo, text it in, and what publishes looks better than what came out of your camera.

We deliberately stop short of filters, heavy stylization, or anything that screams "edited." Your photos still look like real photos — just the version of them where the light cooperated, the color is honest, and the details come through. Video isn't enhanced — what you send is what publishes.

If a text command can do it, use the command. Many account changes are self-serve and don't need our review:

• Add or remove a teammate's phone: ADD 8185551234 or REMOVE 8185551234
• Switch Pinterest board, LinkedIn page, Facebook page, or Google Business location: PINBOARD, LIPAGE, FBPAGE, GBPLOC
• Connect a new platform, reconnect, or swap accounts on a platform: CONNECT
• Disconnect a platform you no longer want to publish to: DISCONNECT (then reply with the number, then CONFIRM)
• Change your plan, payment method, or cancel: ACCOUNT

For changes commands don't cover — posting times, time zone, additional languages, voice profile tuning, business description — text FEEDBACK with what you want changed. Example: FEEDBACK please change my posting times to 11am and 6pm. We'll review and email you to confirm when it's done.

The easiest way: text ACCOUNT to your PostShop number. You'll get back a secure link to your billing portal where you can upgrade, downgrade, update your payment method, view past invoices, or cancel — all self-serve, all from your phone. The link is single-use and expires after your session.

Upgrades take effect immediately with prorated billing. Downgrades take effect at your next billing cycle — you keep your current tier's features through the period you've already paid for.

Cancellation is effective at the end of your current billing period, no refunds for the unused portion. Your posts will continue publishing through the period you paid for. Refund policy is in our service agreement · Accessibility.

PostShop is built to be low-friction. If something isn't working the way you expect and none of the above helps, text FEEDBACK followed by whatever's on your mind. We review every feedback text and get back to you. Nothing is too small to ask.

Important: Any text you send to your PostShop number that isn't a command (UPLOAD, REVIEW, FEED, EXPORT, QUEUE, SCHEDULE, MENU, GUIDE, CONNECT, DISCONNECT, CONFIRM, ACCOUNT, PINBOARD, LIPAGE, FBPAGE, GBPLOC, SENDERS, ADD, REMOVE, or FEEDBACK) gets treated as content for a post. So if you have a question or want to flag something, always start your message with FEEDBACK so we know it's for us, not for your audience.

Open your welcome email and tap the connection link for each platform you selected. Each link opens that platform's official login — sign in to your account and approve access. About 30 seconds per platform, and no passwords are ever shared with us; you're granting publish access through the platform's own authorization, and you can revoke it anytime.

Lost the email, or a link expired? Text CONNECT to your PostShop number for a fresh set of links plus a list of which platforms are connected and which are still pending.

First, text CONNECT for a fresh link — most incomplete connections just need a retry. If it still won't connect, the account usually doesn't yet meet that platform's requirements (for example, TikTok needs a Business account, and Instagram must be a Business account linked to a Facebook Page). See Connecting & switching platforms below for the per-platform prerequisites.

The key thing: you connect each client's accounts using the admin or manager access you hold on their accounts — you don't need their passwords, and you don't log in as them.

1. Get admin/manager access first. Before you start, make sure you've been added as an admin or manager on each of the client's platforms — their Facebook Business Manager, their Google Business listing, their LinkedIn company page, and so on. This is the step that trips people up: if you're not yet on the client's account, the connection will fail or connect the wrong account.
2. Connect with your own login. Tap each connection link while signed into your own platform account. During authorization you select the client's page or asset that you manage.
3. Point each platform at the client's asset. After connecting, use the destination pickers (below) so posts land on the client's page, board, or location — not yours.

Connect with your own login + admin access (no client password needed):

• Facebook Pages — you're an admin on the client's Page via their Business Manager
• Instagram — the client's account is a Business or Creator account linked to that Facebook Page
• LinkedIn company pages — you're a page admin on the client's company page
• Pinterest — the client's account is a Business account
• Google Business — you have manager access to the client's listing
• YouTube — you manage the client's brand channel

Need to be signed into the client's own account (no agency-admin option exists on these): personal profiles and X / Twitter. For these, you or the client must be logged into their actual account to authorize the connection.

After connecting, use the destination pickers to point each platform at the client's specific asset:

• Facebook page — text FBPAGE, reply FB N to choose the client's page
• LinkedIn page — text LIPAGE (option 1 is always your personal profile; pick the client's company page)
• Pinterest board — text PINBOARD, reply PIN N
• Google Business location — text GBPLOC, reply GBP N

Full walkthrough in the Pinterest, LinkedIn, Facebook & Google Business switching section above.

Text CONNECT to your PostShop number anytime. You'll get back a fresh set of authorization links plus a status list showing which platforms are connected and which are still pending — including a fresh link to swap to a different account on a platform you've already connected. Account holder only.

• TikTok requires a Business account. In the TikTok app: Settings → Account → Switch to Business Account (free), then retry the link.
• Instagram connects through its linked Facebook Page — the Instagram account must be a Business or Creator account linked to a Facebook Page.
• Facebook posts to a Page, not a personal profile. Make sure a Page exists and you're an admin on it.
• Pinterest requires a Business account.
• "This account is already connected to another account" — the social account is linked to a different connection. Text FEEDBACK and we'll clear the old link so you can connect fresh.

Yes — four platforms let you switch destinations after connecting:

• Pinterest boards — text PINBOARD to see your boards, reply PIN 2 (or whichever number) to switch
• LinkedIn pages — text LIPAGE to see options (personal profile plus any company pages), reply LI 2 to switch
• Facebook pages — text FBPAGE to see your business pages, reply FB 2 to switch
• Google Business locations — if you manage multiple business locations on one Google account, text GBPLOC to see your locations, reply GBP 2 to switch

For Instagram, TikTok, YouTube, X, and Threads, posts go to the single account you connected during setup. To change which account, text CONNECT to get fresh authorization links and reconnect.

Full walkthrough — including Facebook pages and Google Business locations — is in the Pinterest, LinkedIn, Facebook & Google Business switching section above.